The Singapore Mental Health Study 2016 revealed that one in seven adults has experienced a mental health condition in their lifetime, with more than three-quarters of them not seeking professional help. The stigma towards Persons with Mental Health Conditions significantly affects the quality of life for persons with mental health conditions, as highlighted by the Quality of Life Study conducted by NCSS. Seven in 10 persons with mental health conditions encounter challenges in living with dignity due to negative attitudes and actions from others.
Another study on Public Attitudes towards Persons with Mental Health Conditions by NCSS also revealed various misperceptions about persons with mental health conditions in the public. Fear, lack of understanding, stereotypes, and media influence contribute to deep-seated stigma prevalent in society.
Beyond the Label is a nationwide movement initiated in 2018 by the National Council of Social Service (NCSS). Its primary focus is on addressing stigma and promoting social inclusion for persons with mental health conditions (PMHCs). The second phase of the movement, termed Beyond the Label 2.0, was launched in 2022.
In our latest campaign, we aim to encourage everyone to move beyond mere mental health conversations and take proactive steps to reach out to those who may need help. This includes addressing self-stigma.
| BTL's approach involves targeting different groups with a focus on: | ||
|---|---|---|
| Campaign: Promoting awareness and acceptance of persons with mental health conditions (PMHCs). | Community: Equipping workplaces, schools, and families in the community with resources to foster resilience. | Care: Providing intervention and integration support in neighbourhoods. |
For updates, follow us on Beyond the Label's Facebook, Instagram, and YouTube pages.
If you or anyone you know is struggling with stress or anxiety, seek the help you need via Belle, the Beyond the Label helpbot.
Led by NCSS and TOUCH Community Services, the BTL Collective comprises various agencies and stakeholders in the mental health ecosystem, aiming to achieve the following objectives:
| 01. Raise Awareness: Increase awareness of stigma and advocate for greater support for persons with mental health conditions. | 02. Educate and Equip: Provide the public with peer support skills to interact with and support persons with mental health conditions. | 03. Implement Workplace Adjustments: Support persons with mental health conditions in the workplace more effectively. | 04. Encourage Early Help-Seeking: Motivate those in need to seek help early. |
| List of BTL Collective Members | |||
|---|---|---|---|
| National Council of Social Service | TOUCH Community Services | Agency for Integrated Care | Allkin Singapore Ltd |
| Campus PSY | Care Corner Singapore | CARE Singapore | CHAT |
| Fei Yue Community Services | Health Promotion Board | Institute of Mental Health | Intellect |
| Limitless (Ltd.) | Lutheran Community Care Services | MINDSET Care Limited (Jardine MINDSET) | Ministry of Culture, Community and Youth |
| Ministry of Social and Family Development | Nanyang Technological University | Republic Polytechnic | Resilience Collective |
| Samaritans of Singapore | SG Enable | SHINE Children & Youth Services | Silver Ribbon |
| Singapore Anglican Community Services | Singapore Association for Mental Health | Singapore Children's Society | Singapore National Employers Federation |
| Singapore Polytechnic | Stellar Lifestyle Pte Ltd | Temasek Polytechnic | Workplace Safety & Health Council |
If you or your organisation would like to be part of the BTL Collective, please reach out to us at ncss_services@ncss.gov.sg.
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